Recommended, 2020

Editor'S Choice

Ecological fashion: The main seals and facts

Tunic blouse 59, 95 Euro, Order no .: 812614, Gr. 34-46; Trousers 89, 90 Euro, Order No .: 812476, Gr. 34-44, both Green Earth
Photo: Green Earth

How to recognize organic clothing.

No trace of Walle dresses or Schlabber sweaters. Fair fashion produces not only pleasant, but also scores with style and form.

But how can I really recognize ecologically and fairly produced fashion ? We clarify.

These seals do good:

The Global Organic Textile Standard is a seal of quality for ecological and socially responsible textiles made of at least 70% natural fibers.

IVN Naturtextil is a quality seal for fibers from 100% certified organic agriculture. The products are produced environmentally friendly.

The Fair Wear Foundation honors textile companies complying with the Working Conditions Guidelines of International Labor Organizations.

Fairtrade Certified Cotton is the largest independent certification system for fair trade cotton and trade. It guarantees environmentally friendly products.


Ecological thinking and trade is of course important in our everyday lives and in dealing with the environment. But only those who recognize their own consumption behavior can contribute to a lasting improvement of the system. So what else speaks for ecological fashion and a sustainable, conscious shopping of clothes? Here are six incredible and terrifying facts that are guaranteed to rethink:

1. 90% of the clothes sold in Germany come from abroad - mainly from China, Turkey and Bangladesh.

2. 15 cents would cost more to buy a shirt in the store to make sure that workers get paid fairly.

3. 256 km3 of water consumes the world's cotton production every year - enough to supply every person on earth with 120 liters of fresh water a day.

4. 150 grams of pesticides and insecticides used to grow the raw materials are in every shirt.

5. 84% of women in Germany want fashion to pay more attention to environmental issues.

6. Every German buys 60 garments a year, 40% of which are hardly worn.

Chic organic clothing that we like, is here