Photo: Instagram / ashleysky
The rise of the Instamodels
Anyone who has an Instagram account, knows how fast from Normalos in the image service Internet stars can be. This effect is now taking advantage of a modeling agency.
Ashley Sky is a model. However, the well-formed brunette has a decisive advantage over her countless colleagues: over one million followers on Instagram . With them she shares both the latest results of her photo shoots, as well as private snapshots - a combination that many brands like to take advantage of.
Models who share their personal lives with the public are more accessible to consumers and are therefore attractive partners for many companies, much like bloggers.
One.1K, a division of One Management, now specializes in the care of such personalities. On the models' sedcards not only photos and measurements are printed, but also the number of Twitter, Facebook and Instagram followers. So you want to attract the models attractive advertising deals ashore.
According to the founders of One.1K the Instamodels are the future. After all, these have a much higher recognition value and are also their own small brand. "These girls are all beautiful, but it's also about celebrating that they have other talents, like sports, art or music.
In the viral age, models are not just just part of an ad campaign, they're the best way to get attention, co-founders Prince Chenoa and Jacob Dekat said. We are curious to see where we will meet the Instamodels next.
