Photo: Hennes & Mauritz
Vive la Marant! H & M's new fashion prank
Casual, sensual, cool and gorgeous French, these are the much acclaimed designs by fashion superstar Isabel Marant . The Rock'n'Roll spirit of the Parisian designer is also available from Herb at H & M. A new fashion coup for the fashion giant!
"H & M works with the best designers and this invitation is a great honor, " says Isabel Marant on the collaboration, "I always strive to create something real that women like to wear in everyday life, with a certain carefree attitude for me typically Paris is: you look smart, but do not spend too much attention on it, and the result is sexy. "
The collection includes fashion and accessories for women and teens. In addition, Isabel Marant designs - as a personal premiere - also a men's collection - naturally bohemian and masculine classic elegance.
From 1987 Isabel Marant worked for Yorke & Cole, Michel Klein and Claude Montana. From 1989 she started with her own jewelry label. One year later followed the founding of the label "Twen". In 1994, the Frenchwoman designed under her own name. Four years later, the first shop in Paris. In 2003, Isabel Marant expanded her repertoire with the cheaper second line "Étoile".
The " Isabel Marant for H & M " collection will be available from November 14, 2013 in around 250 stores worldwide and online.
