Recommended, 2024

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Lena Gercke: "I was technically really far behind

Reserved celebrates its first store openings in Germany with prominent support: Lena Gercke is the face of "Styling Days". Our favorite look of cooperation: A red wow coat with a gray rib knit dress.
Photo: PR

The all-rounder in an interview with Maxi.de

Discovered by Heidi Klum as the first top model, today also on TV a big star and the new face of the Reserved campaign: Lena Gercke makes it easy! With us she talks about her own look, favorite parts and hashtags.

Since Lena Gercke became "Germany's Next Top Model" in 2006, her career is going well. The all-rounder does not only model successfully, Lena Gercke is presenter, casting show juror, media star, style icon . Lena's latest coup: she is the campaign model for the new Reserved campaign and accompanies the label on its first store openings across Germany. In between, Lena Gercke had time for an interview ...

With more and more TV jobs and their relationship, you are even more in the public eye than before. Has this changed your look?

Of course, my look has changed over the years, after all, I was only 17 when I started working in this business. At that time I was fashionably really far behind. I grew up in the country, and I have to say, at first I did not care too much about who has what. That was not so important at the beginning of my life, but it has only developed in recent years through Blogger & Co. And I had to try first, what I like, what is mine and what I feel comfortable.

With Reserved they are currently celebrating the label's first store openings in Germany. Which part corresponds to your personal taste?

I have a great gray oversized coat from Reserved, which is really great and perfect for this winter!

How is your red carpet look different from your private style?

The Red Carpet is always a bit more glamorous. Privately, I am usually dressed simply, leather pants, shirt, sneakers, that's enough for me. Since I'm already very tall by heart, I privately leave the high heels in the closet.

If you were to formulate a particularly important styling rule - which would it be?

Everything goes. You just have to combine it correctly :-)

How do you prepare for a particularly important modeling job? Do you do more sports?

Of course, maybe one more exercise will be done, but in general I try to keep myself fit throughout the year and eat a healthy diet. Not only good for the figure, but also very important for the immune system, if you, like me, is traveling a lot.

They're busy on Instagram. How would you describe your current life in three hashtags?

#homeiswhereyourheartis, #happy, #enjoyinglife

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